Proven nutritional innovation comes to the bullpen with the introduction of a new line of feeds designed exclusively for the PBR^®  by ADM Alliance Nutrition. With ADM's strong history of providing performance proven products to beef producers, the Professional Bull Riders have selected ADM Alliance Nutrition’s feed program to be the official licensed feed of the PBR.

Build Better Bulls with the PBR Performance Feed Program Today! 

This new line of PBR Performance Feeds have been designed to help build powerful, bucking bulls and keep them fit for the ride, in the arena and on the road.

 

Build Better Bulls ......

ADM Alliance Nutrition is the official licensed feed of the Professional Bull Riders. ADM Alliance Nutrition’s PBR Performance Feeds bring proven nutritional innovation to the bullpen with feeds that are designed to fuel the greatest four-legged athletes in the sport of bull riding. PBR Performance Feeds help build powerful, bucking bulls and keep them fit for the ride – in the arena and on the road. Nutrition expertise, services, and feed manufacturing technology are combined in PBR Performance Feeds to give the high performance athlete a competitive advantage. PBR Performance Feeds can make a difference in building better bulls. Turn your stock into champions with PBR Performance Feeds:

• PBR 90 Plus Performance Bull Feed

• PBR 90 Plus Performance Bull Concentrate

Nutritional Considerations........

Turning out champions begins with the breeding herd. A solid nutritional foundation is vital to producing strong, healthy, fast growing bull calves. ADM Alliance Nutrition’s Beef Program can help deliver top quality bull calves. Proper bull development post-weaning is the next step in producing champion bucking bulls.  The final stage is the arena, where a bull’s ability to buck with speed and power is scored. PBR Performance Feeds are formulated specifically to meet the bucking bull’s unique nutritional requirements and minimize the stress associated with performance and transportation.

Competition Bulls

Optimize bucking performance and reduce the effects of stress induced by road time and repeated bucking performances by meeting key nutritional requirements of the high performance athlete.

Feed Intake – Feed intake is a critical aspect of fueling the bull’s ability to perform. Maintaining appetite on the road while competing makes a difference in the bull’s ability to score 90+. Highly palatable, functional feed ingredients and ADM Alliance Nutrition’s exclusive NPT process yields feeds that that entice consumption, keeping weight and condition on bucking bulls.

Minerals/Vitamins – Stress can negatively impact mineral/vitamin and electrolyte status in bucking bulls. PBR Performance Feeds are formulated with select ingredients to ensure a bucking bull’s performance is not hindered by lack of micronutrients.

Energy – Preventing digestive upset on the road is crucial to enable bulls to perform without down time. Energy is the fuel for bucking bulls, and PBR Performance Feeds are formulated with energy sources that are easily digested without predisposing the bull to digestive upset, while fueling the bull through multiple competitions.

Breeding Herd

Optimizing reproductive performance and achieving higher weaning weights can help increase profit opportunities for bucking bull breeders.

• Minerals – The balance and source of minerals can be manipulated to improve fiber digestion and utilization, which positively impacts feed efficiency, milk production, and gain.

• Protein – This important nutrient is needed for efficient fiber digestion, to replace body tissue, and for reproduction and growth. Since it is the first limiting nutrient for cattle grazing poor-quality forages, supplementation is critical.

• Energy – Insufficient energy in the diet will result in loss of body condition and weight as energy needs will be met by breakdown of body tissue.

• Body Condition Score – A cow’s body condition is an indicator of nutritional status. Since a high relationship between body condition score and rebreeding performance exists, cow body condition score should be monitored and feeding program adjusted to ensure body condition is maintained at target scores.

Bull Development

Optimal bucking performance starts with development of sound, efficient, fast gaining young bulls. The nutritional program during bull development should . . .

• Enable rapid growth without excessive condition

• Optimize skeletal growth by providing proper nutrients

• Help avoid digestive problems that may negatively impact subsequent performance or reduce soundness

PBR Performance Feeds:

PBR 90 Plus Performance Bull Feed

• Designed for competition bulls to optimize performance over and over

• Average intake – 10-15 lb/head/day

• Highly digestible, fibrous energy sources along with highly concentrated energy from fat sources maximize performance

• Complexed trace minerals give an edge on mineral absorption

• ADM Alliance Nutrition’s exclusive yeast supplement promotes rumen health and feed intake

•  Palatable formula promotes feed intake

• Mineral and vitamin formulation specific for performance and stress situations

• Pellet form is convenient and easy to feed, especially when on the road

PBR 90 Plus Performance Bull Concentrate

• ·Designed for competition bulls to optimize performance over and over

• Average intake – 2 lb/head/day

• Highly digestible protein-mineral-vitamin supplement formulated to be fed with grain and/or forages

• Complexed trace minerals give an edge on mineral absorption

• ADM Alliance Nutrition’s exclusive yeast supplement promotes rumen health and feed intake

• Mineral and vitamin formulation specific for performance and stress situations

• Pellet form is convenient and easy to feed, especially when on the road

 Ask about the PBR Performance Feed Program at ADM Dealers in January of 2005. 
Call for more information 1-866-666-7626

For more information about the PBR, visit their website at www.pbrnow.com